A mother is sharpening her knife before cooking sausages, mashed potatoes and kraut.
Children cooking pasta.
Washing lettuce picked from the garden.
Eating fresh soup every day is a tradition for this household – it’s good for your health and is tasty!
Buying organic food at the supermarket.
Organic mozzarella on special offer due to expiry date. A perfect purchase to help reduce food waste!
Typical food shopping at the supermarket.
This electric whisk is a kitchen essential for this household to meet every dessert baking need.
Cooking fresh chard and filet mignon from AMAP (similar to Community Supported Agriculture).
Making salad – taste is more important than appearance!
Fresh eggs from the backyard chickens and disposing food scraps to feed the chicken - a great example of circular economy.
A full fridge for the household.
Buying stone-ground wheat from an ethical purchasing group (GAS).
A typical meal for the family: mackerel in tomato sauce with bread.
Organic imported tea.
Typical breakfast consisting of fresh seasonal fruit salad with linseeds and yoghurt.
Serbian specialities – Rakija and mushrooms.
Finishing a chicken and rice family dinner.
Home-made preserves from fresh blackberries and tomatoes picked from own garden.
Eating a mixed salad for dinner with the family.
Summer breakfast in the garden with family visiting.
Home-made bread using organic flour.
A typical weekend breakfast with pancakes, fruits and berries.
Handwritten food recipes - the preservation of culinary heritage.
Breakfast table – cheese, jam, butter and cut up fresh fruit
Snack time for children – yoghurt and juice.
PGI melon enjoyed by the family.
Gluten-free quinoa spaghetti is a typically consumed product for this household.
Mom’s famous home-made bread.
Foraging for blackberries is an enjoyable way to spend a sunny afternoon with the husband. A delicious treat and perfect for making jam.
Making strawberry jam.
Preparing a typical dinner and eating with the family: lemon-oregano chicken with veggies.
Family shopping list.
Buying halal meat.
Seasonal berries for dessert.
Vegetables for cooking.
Packed lunch boxes ready for kindergarten, with sandwiches, yoghurt, fruit and waffles
The household is enrolled in ‘Hello Fresh’ – a recipe food box delivery service, to cook quick, easy, healthy and tasty meals, using pre-portioned fresh seasonal ingredients.
Cooking egg custard from scratch with vanilla beans.
Cooking food for several days – stored in fridge.
Typical Serbian sweets – home-made jam and stewed fruit, prepared in autumn.
No leftovers – with 2 little children it is almost a miracle!
A typical weekend breakfast.
Quality apples picked from grandparents’ garden.
Organic beetroot juice for the kids.
Typical pastry (projara) served for breakfast or dinner.
Grilling meat while gathering with family and friends is a typical summer tradition.
Recycling a baby food glass container with the kid.
Lunch is finished.
Hungarian butter to support domestic producers.
Family fridge.
Growing tomatoes in the backyard.
Shopping at the market and reuse of plastic bags.
Growing vegetables and herbs in home garden - in a rural household.
Lasagna for dinner with the family.
Garden BBQ, with fire grilled sausages and corn on the cob, is a summer tradition with the kids.
Living by the coast means the household can visit the local fishmonger for some fresh fish.
Weekly meal planner for the household.
Shopping list App used by the household.
A good kitchen space and proper equipment are essential for cooking.
Organic spelt flour, a great ancestor of modern wheat, displayed with pride.
Buying cheese from the farm shop.
Serbian tea.
Dinner leftovers – pasta and vegetable sauce.
Chickens for personal consumption of eggs and meat - in a rural household.
The labels on the bread and cheese indicate that they are produced in Serbia
Typical weekend lunch: mushroom risotto.
The household contemplating whether to buy organic white potatoes at the supermarket. As their look wasn’t convincing they didn’t buy them.
Recipe book for the Bimby cooking robot, frequently used by the household.
Typical meal with cheese, pastry, ajvar, meat and salad.
A traditional and fun dinner for the little boy: frankfurter and bacon.
Cooking together: aubergines with cheese and home-made pesto sauce, pasta with tomatoes and bacon.
Organic food.
Home-made fish nuggets are a typical meal for the whole household.
Vegetable garden, with herbs and flowers.
The kids help preparing breakfast on a Sunday morning: toasted bagels, butter and eggs.
Typical dinner for the parents: halloumi, cabbage, potatoes and pomegranate sauce.
Only the onions are organic, in this case purchased in the absence of other conventional onions.
Shopping basket with common food products.
Salad is commonly served at lunch and dinner time.
A favourite recipe by the household.
Favourite sauce for the family.
Typical weekday dinner for the family and their kids: some rice, mackerel, tomatoes and ready-made meatballs with onions.
Coffee maker.
Buying vegetables at the farmers’ market.
Preparing soup for dinner.
A typical packed lunch for the adults of the family: sandwiches, salad and carrot sticks.
Making sourdough bread at the weekend has become a family tradition.
Vegetables and chicken - a typical dish in urban areas.
Buying organic Demeter potatoes from the farm shop.
Cooking pot.
Keeping old bread to feed the two backyard chickens.
Corn cakes labelled free from artificial colors, flavors, preservatives, GMO and cholesterol
Noticing the Red Tractor (UK’s leading farm and quality assurance scheme) marketing campaign at the supermarket.
"A day without soup is a sad day" - Cooking vegetable soup for family lunch.
Purchasing big quantities of yogurt in a discount store.
The table is set for dinner – soup is ready.
Keeping all food leftovers for a later use.
Food storage – tea and spices.
Preparing a family meal.
A typical healthy snack for the little girls: black cabbage cooked in the microwave.
Food shopping – fruits, vegetables and bread without plastic bags.
Fair trade coffee from a small trustworthy association.
Typical Serbian farmers’ market.
Typical breakfast: whole-grain chocolate cake.
Food shopping by car.
Buying Serbian specialities – prosciutto and ’Sljivovica’ plums brandy.
A typical weekend breakfast– rolls with cheese and ham.
Cooking chicken breast in the oven using thermometer.
Using own compost in the garden - peelings and egg shells.
Preparing traditional family meals: veggie potato and aubergine curry.
Pancake party – cooking with kids and sharing food as part of the family gathering.
Organic and fair trade food products in the kitchen
Senegalese couscous typically used by the household.
Baking bread with organic wholegrain spelt flour and caraway seeds is a family tradition.
Family gathering for breakfast.
Checking information about organic products.
Lacto-ovo vegetarian family’s starter: melon and apple juice.
Shamallow party – food for sharing and festivity.
Visiting a local food festival.
Preparing dinner with organic products.
A modern kitchen – in an urban household.
Typical shopping at the discount store.
British free-range eggs found in the household cupboard. No specific knowledge of the British Lion mark.
Making your home-made jam is a fun way to spend some quality time with the kids at the weekend.
Storing home-grown vegetables for later consumption.
Sesame paste - organic, gluten-free and other labels.
Keeping some laying hens in the back garden means we can enjoy some wonderful fresh organic eggs.
Organic red kidney beans found in the household cupboard. The retailer own branding of organic tends to be more visible than actual organic certifications.
Vacuum sealing corn to store in the freezer.
Typical dinner: rice and lentil curry.
Sharing dinner with the Senegalese household – a unique dish with red and white meat, eggs, cereals, vegetables and peanut butter.
Selecting fresh produce from the local greengrocer.
British pork sausages with Red Tractor Label purchased at supermarket. The household became more aware of the logo on British food products.
Using organic fresh ingredients for cooking Indian food.
The convenience of online grocery shopping has become a typical practice for the household, to save time and reduce food waste.
Recycling food waste.
A typical dish for the household - whole baked fish with fresh tomatoes and lemons.
Lunch avocado salad
Lunch box with prepared food
Buying smoked mackerel is a typical practice for this household - the Scottish origin flag is what influenced their purchasing decision, despite different types of quality labels on the packaging.
Organic wine.
How to harvest, cure and store onions - the importance of not wasting food.
Lunch at workplace canteen.
Buying organic fruits and vegetables from the farm shop.
Ploughman’s lunch with fresh fruit and vegetables, fine quality British cheeses and home-made chutneys.
Recycling biodegradable food waste in the designated green bags.
English whole milk from the household fridge – various quality logos on the packaging but not so relevant for purchasing decisions.
PDO Beacon fell traditional Lancashire cheese is a treat for the household and perfect for salad. However, particular attention goes on checking nutrition labels.
The principles of permaculture - one of the various articles consulted by the household.
Kitchen cabinet with utensils.
Buying organic food products at the supermarket.
Organic rusk with numerous free-from labels: no sugar, no added salt, no palm oil.
Organic and palm-oil free are important attributes for this household.
A typical lunch for kids: pasta.
Buying grated carrots, and other ready-to-eat vegetables, is more convenient and can save time – especially when the mother comes home late from work.
Typical lunch or dinner: White meat such as chicken
Gluten-free bean pasta is a typically consumed product for this vegan household. The nutritional content of high-protein and low carb is a key factor, but organic and non-GMO attributes are also important.
Vegetables purchased in reusable paper bags to minimise the environmental impact.
Halal sausage.
A typical family dinner: pasta, minced beef and organic tomato sauce.
Grocery bags in the car.
Getting dinner ready: mixing noodles in the pot.
Cacao - organic and fair trade.
A typical salad on the dinner table.
All green waste is used for garden compost.
View from a street market on holiday in Austria.
A great way for recycling glass jars is washing them and reusing them for storing home-made jam, chutney and pickles.
Fresh, local and organic beverages from the fridge: organic apple juice from a nearby community garden and freshly produced milk delivered to the doorstep by a local farm.
Home-made pizza roll for the family.
A typical weekday breakfast - salami and cheese.
Local pork sausages bought from the farmers’ market.
Ice cream and toy.
Making summer rolls.
Home-made lasagna and salad for dinner.
Food shopping.
A modern Internet recipe book for practicality.
Cooking a pasta meal with vegetables from the market.
A typical weekday breakfast.
High quality chicken bought at a Slow Food Market.
Organic cream with four different organic certification schemes!
Food storage – pasta, cookies and other food packages.
Beautiful food in beautiful dishes - food is a culinary art!
Preparing home-made pumpkin ravioli with mushroom sauce with the neighbour.
Paying attention to discounts and price reductions when shopping.
Shopping at local market butcher.
Preparing a vegetarian Bolognese for dinner.
Shopping cart and shopping list.
Grocery list on the fridge: adding items throughout the week.
School meals weekly planner for the kid.
Family breakfast – a plate with toast and salami
Purchasing some local and artisan cheeses at the local market.
The weekend breakfast table is set.
Pear tree from the garden -growing fruits and vegetables in the home garden is a common practice for many suburban households.
Full fridge after big shopping.
Organic food.
Buying organic potatoes in a paper bag - example of responsible consumption.
Organic food.
Storing unused vegetables in the fridge.
The kids are eating dinner: spaghetti, sausages and ketchup is their favourite!
Typical stew with vegetables and meat, commonly served for lunch.
Buying unpacked local cheese at the market.
Frying fresh mackerel is a typical summer tradition in Norway!
AMAP (similar to Community Supported Agriculture) vegetable baskets.
Chickpeas from integrated agriculture bought in the supermarket.
Food shopping – dairy products, fruits and vegetables.
Shopping big quantities of local dairy products in a farm shop.
Organic spelt pasta from the cupboard.
Orange juice with superior quality brand.
Organic healthy food is particularly important for our children.
Preparing home-made waffles.
Reflecting on the chocolate packaging and its authentic dimension: "My appearance, my taste and my weight can vary. Like you I am not perfect, like you I am unique".
This authentic PDO Grana Padano cheese is good value for money!
Shopping with vouchers to save money.
Slicing machine for cured meat and salami for home use.
Fajitas evening with guests.
Indian food was cooked for dinner at the weekend.
Checkout in discount store.
In season fruit shopping at wholesale market.
Cooking a gratin with home-grown courgettes.
Planning a traditional British Sunday lunch to enjoy with the family: joint of roast beef, Yorkshire pudding and roast potatoes.
Kitchen equipment - this large casserole is perfect for enjoying dishes with friends and gathering around a 5 kg of meat!